Privacy Policy

1. Introduction

The Sauce Leads LLC ("The Sauce Leads," "Company," "we," "us," or "our") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your personal information when you access or use our lead-generation service for Amazon sellers.

We understand that trust is fundamental to our relationship with you, and we take our responsibility to protect your privacy seriously. This policy is designed to help you understand what information we collect, why we collect it, and what we do with it.

2. Scope and Application

This Privacy Policy applies to all personal information collected through:

• Our website (thesauceleads.com)
• Our web application and dashboard
• Our mobile applications (if applicable)
• Our APIs and related services
• Email communications
• Customer support interactions
• Marketing and promotional activities

By using our Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the practices described herein. If you do not agree with our privacy practices, please do not use our services.

3. Information We Collect

3.1 Information You Provide Directly

• Account Information: Name, email address, username, password, billing address, and payment information
• Profile Information: Business name, Amazon seller information, preferences, and settings
• Communication Data: Messages, feedback, and correspondence with our support team
• Survey and Research Data: Responses to surveys, interviews, or research studies
• Marketing Preferences: Email subscription preferences and communication choices

3.2 Information We Collect Automatically

• Usage Data: Pages viewed, features used, time spent on platform, click patterns, and navigation paths
• Lead Engagement Data: Which leads you access, download, save, or act upon
• Device Information: IP address, device type, browser type and version, operating system, screen resolution
• Location Data: General geographic location based on IP address
• Performance Data: Load times, errors, and technical performance metrics
• Referral Information: How you found our service (search engines, referral links, advertisements)

3.3 Information from Third Parties

• Payment Processors: Transaction data and payment verification information
• Analytics Services: Website and application usage analytics
• Marketing Partners: Campaign performance data and attribution information
• Public Sources: Publicly available business information for verification purposes

4. How We Use Your Information

We use your information for the following purposes:

4.1 Service Delivery

• Create and manage your account and subscriptions
• Deliver daily Amazon product leads and notifications
• Personalize your experience and lead recommendations
• Process payments and manage billing
• Provide customer support and respond to inquiries

4.2 Service Improvement

• Analyze usage patterns to improve platform functionality
• Develop new features and services
• Conduct research and analytics
• Test and optimize user experience
• Monitor and improve service performance

4.3 Business Operations

• Prevent fraud and ensure platform security
• Comply with legal obligations and regulations
• Enforce our Terms of Service
• Protect our rights and property
• Resolve disputes and troubleshoot problems

4.4 Marketing and Communication

• Send service-related announcements and updates
• Provide marketing communications (with your consent)
• Conduct customer satisfaction surveys
• Inform you about new features or services

5. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share your information in the following circumstances:

5.1 Service Providers

We work with trusted third-party service providers who perform services on our behalf under strict confidentiality agreements:

• Payment processors (Stripe, PayPal)
• Cloud hosting providers (AWS, Google Cloud)
• Email service providers
• Analytics and monitoring services
• Customer support platforms
• Marketing and advertising partners

5.2 Legal Requirements

We may disclose your information when required by law or when we believe disclosure is necessary to:

• Comply with legal obligations, court orders, or government requests
• Protect our rights, privacy, safety, or property
• Prevent or investigate fraud, security, or technical issues
• Enforce our Terms of Service

5.3 Business Transfers

In the event of a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred to the acquiring entity, provided they agree to protect your information consistent with this Privacy Policy.

5.4 Consent

We may share your information with your explicit consent for specific purposes not covered by this policy.

6. International Data Transfers

Your information may be stored and processed in the United States or other countries where our service providers operate. By using our service, you consent to the transfer of your information to countries that may have different data protection laws than your country of residence.

When we transfer personal information internationally, we implement appropriate safeguards to protect your information, including:

• Standard contractual clauses approved by relevant authorities
• Adequacy decisions by regulatory bodies
• Certification schemes and codes of conduct
• Strong technical and organizational security measures

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, including:

• Account Information: Retained while your account is active and for up to 3 years after account closure
• Usage Data: Retained for up to 2 years for analytics and service improvement
• Transaction Records: Retained for 7 years for tax and legal compliance
• Communication Records: Retained for up to 3 years for customer service purposes
• Marketing Data: Retained until you unsubscribe or request deletion

We may retain some information for longer periods where required by law or to protect our legal interests.

8. Data Security

We implement comprehensive security measures to protect your personal information:

8.1 Technical Safeguards

• End-to-end encryption for data transmission
• Strong encryption for data at rest
• Secure authentication and access controls
• Regular security updates and patches
• Intrusion detection and monitoring systems

8.2 Administrative Safeguards

• Employee training on data protection
• Background checks for personnel with data access
• Regular security audits and assessments
• Incident response procedures
• Data minimization practices

8.3 Physical Safeguards

• Secure data centers with restricted access
• Environmental controls and monitoring
• Equipment disposal and destruction procedures

9. Your Privacy Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

• Access: Request a copy of your personal information
• Rectification: Correct inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Portability: Receive your data in a structured, machine-readable format
• Restriction: Limit how we process your information
• Objection: Object to certain processing activities
• Withdrawal of Consent: Withdraw consent where processing is based on consent

To exercise your rights, please contact us using the information provided in Section 15. We will respond to your request within 30 days (or as required by applicable law).

10. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze platform usage:

10.1 Types of Cookies We Use

• Essential Cookies: Required for basic platform functionality
• Performance Cookies: Help us understand how you use our platform
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Used to deliver relevant advertisements

10.2 Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may limit platform functionality. You can also opt out of email tracking by clicking "unsubscribe" links in our messages.

11. Children's Privacy

Our service is not directed to children under 18 years of age. We do not knowingly collect personal information from children under 18. If you believe we have inadvertently collected information from a child under 18, please contact us immediately, and we will take steps to delete such information.

12. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to Know: Request information about the personal information we collect, use, disclose, and sell
• Right to Delete: Request deletion of your personal information
• Right to Non-Discrimination: Not be discriminated against for exercising your privacy rights
• Right to Opt-Out: We do not sell personal information, but you can request to opt-out if our practices change

To exercise these rights, contact us at the information provided in Section 15. We may need to verify your identity before processing your request.

13. European Data Protection Rights (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):

13.1 Legal Bases for Processing

We process your personal information based on:

• Contract: To perform our services under our Terms of Service
• Legitimate Interest: To improve our services and prevent fraud
• Consent: For marketing communications and optional features
• Legal Obligation: To comply with applicable laws

13.2 Your Rights

You have the right to lodge a complaint with your local data protection authority if you believe we have violated your privacy rights.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

• Update the "Last Updated" date at the top of this policy
• Notify you via email for material changes
• Post a notice on our platform
• Obtain your consent where required by law

Your continued use of our service after changes take effect constitutes acceptance of the revised Privacy Policy.

15. Contact Information